Phase 1: Prepare
In this phase you'll begin to think through the problem you're trying to solve, estimate the necessary resources and consider partnerships within and outside government. This will help identify goals and desired outcomes and determine if a challenge is the appropriate tool for achieving results.
Phase 2: Develop
In this phase you'll determine the challenge structure and implementation timeline. During this critical step, you'll work with internal groups to establish eligibility and submission requirements, terms and conditions, and judging criteria. You'll connect with your communications team to outline your announcement and ongoing outreach strategy to engage potential solvers.
Phase 3: Conduct
In this phase you'll put your plans into action. You'll roll out your communications plan, accept submissions and interact with solvers to generate interest and enthusiasm throughout. After your submission deadline, you'll begin to evaluate entries, select winners and verify their eligibility. Successful execution of this phase is critical to maintain credibility of the challenge and your agency.
Phase 4: Award
In this phase you'll determine the appropriate channels for announcing your winners. You'll work with internal teams to expedite payment and document your processes. You'll also explore important non-monetary incentives for all participants. These include detailed feedback, recognition and information about follow-on funding opportunities.
Phase 5: Transition
In this phase you'll analyze and document the results, outcomes and impact of your challenge. You'll explore ways to stay engaged with solvers. You'll also consider what to do next with high-potential solutions, whether it's moving them into an "accelerator" or exploring other avenues to transition solutions from "prizes to procurement."