In this phase you will determine the prize competition structure and implementation timeline. During this critical step, you’ll work with internal groups to establish eligibility and submission requirements, terms and conditions, and judging criteria, and connect with your communications team to outline your announcement and ongoing outreach strategy to engage your solver pool.
You will have to make multiple decisions about the structure of your challenge in order to achieve your goals, such as how long it will run, ownership of solutions, and the incentives for solvers. All of these decisions will be reflected in the development and structure of your challenge, and enable your participants to create the best possible solutions.
From a legal standpoint, it is important to develop clear requirements for participation in the challenge. It also helps your target audience understand what to expect.
It is important to develop clear terms and conditions for the challenge. These will address eligibility, intellectual property rights and liability issues.
The evaluation and judging process will establish how you choose your winners and can range widely from objective criteria such as which algorithm is the fastest to highly subjective criteria based on expert opinions. The resources in this step will help you make the decisions that best fit your challenge and lead to a fair outcome.
An effective communications plan will take into consideration the best ways to reach all of the various audiences for your challenge, as well as the timing and frequency of your communications to maximize interest at key moments. In this step, you will develop a communications plan custom-fit to your unique challenge.
The implementation plan you develop during this step will consolidate the activities and milestones associated with your challenge to ensure you have secured enough resources and personnel.
While the goals and outcomes of challenges may differ, the performance of each challenge must be measured. In this step, you will identify the data needed to evaluate your performance against each goal and design a way to track it.
Before you announce your challenge publicly, you will need to verify the readiness of some of the actions you took in earlier phases. This step will help you tie up any loose ends prior to launch.
You need to have the proper approvals before announcing your challenge. This step will differ depending on the agency and legal authority for your challenge.